Bios — BBC Studios - Americas

James Wildbore

Senior Vice President and General Manager, BBC Studios - Latin America & U.S. Hispanic

James Wildbore is Senior Vice President and General Manager for BBC Studios Latin America and U.S. Hispanic. He oversees the regional teams and business operations across Miami, São Paulo and Mexico City. In his role, he is responsible for the P&L of the business – which includes sales and distribution and branded services – while developing and managing growth plans for the market.

James brings more than 15 years of experience in the international broadcast media industry to his role. He joined the Miami team in 2016 as Senior Vice President of Finance and Business Operations where he played a key role in refocusing the regional strategy. Prior to this, he was Vice President of Finance for BBC Worldwide Asia where he oversaw finance in the region, as well as providing commercial, operational, business development and strategic direction.

Before joining BBC Worldwide (now known as BBC Studios), James held key positions at Disney and Universal across media and theatrical distribution in London, Hong Kong and Singapore.

James graduated with a degree in Philosophy, Politics & Economics from Oxford University and holds an ACA certificate from the Institute of Chartered Accountants in England and Wales (ICAEW).

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